Basil’s Logo Evolution Throughout the years, Basil has had a slew of different logos, but never really a true brand identity and set main logo. There were many inconsistencies and little continuity across all of our 11 stores. Since there were no rules set in place for usage of the logo, there was also a…
Let’s face it, in our busy lives it’s sometimes easy to neglect the integrity of our tires. We tend to forget that our tires are an essential part of our safety on the road. Think about it, your tires are the only part of a vehicle in contact with the road and are the only…
This holiday season, the employees of the Basil Family Dealerships collected over 3,200 toys for Toys for Tots. Since 2004, Basil has been a major contributor to Toys for Tots, collecting well over 50,000 toys. This year was no different. The employees rallied together to help spread cheer to children who might not otherwise have…
Sailors Give Back The excessive snow this past week didn’t stop the crew of the USS Little Rock from putting smiles on the faces of children at the new Oishei Children’s Hospital. Basil was proud to be with 7 crew members of the U.S.S Little Rock, yesterday, as they personally hand-delivered presents to the children…
When purchasing a new truck, you’re going to come to the age-old question of “gas or diesel?” There isn’t a right or wrong answer but while we all understand the meaning of a gas engine…What is the deal with diesel and what is the true difference of it in the truck? History of Diesel The…
